Feel your heart is an initiative by Coca-Cola light aiming to educate women on taking care of their heart's health. To help rise funds for this cause, Coca-Cola light has partnered with Greek fashion brand BSB for the creation of the scarf you see below.
The scarf costs €19, it is made of pure cotton - perfect for summer nights - and you can find it in all BSB shops. But most importantly, all the proceeds from its sales of the scarf will go towards the EELIA foundation, to help the cause of this initiative.
So, on Tuesday we found ourselves invited at the BSB headquarters, for the presentation of the final design that we fashion bloggers helped chose.
Look who else was there:
[pic stolen from Thalia's post]
More info at niosetinkardiasou.gr